AUSTRALIA | MARKETING STRATEGY | BRAND DEVELOPMENT | WEBSITE DESIGN | GRAPHIC DESIGN | SOCIAL MEDIA

Paperbark Bush Camp — Squarespace Web Design

Explore our web design masterpiece, the Paperbark Bush Camp project - an Immersive Website Design for an Australian Outback Wilderness Retreat.

Mock up of home page

The Project

Client: Paperbark Bush Camp

Industry: Campground

At Contigo Startup Studio, we undertook the task of designing and creating Paperbark’s online presence into a captivating, SEO-optimized website that perfectly captures the essence of their wilderness retreat. In partnership with Bee Social, we extended our collaboration beyond web design to encompass brand redesign, logo creation, and social media design.

Our design approach revolved around creating an immersive and user-centric website that mirrors the natural beauty and serenity of Paperbark Bush Camp. We meticulously crafted a modern, responsive design that not only showcases their unique accommodations but also provides an intuitive navigation experience for visitors on all devices.

We completed a complete go-to-market package for Paperbark Bush Camp in Queensland, Australia.

    • Strategy session

    • Marketing plan development

    • Identity design package with brand collaterals (BeeSocial Marketing)

    • Website content and architecture design

    • Squarespace website design

    • On-page SEO optimization and Google Map integration

    • Social media strategy, design and content (Bee Social Marketing)

    1. Strategic SEO Integration: We implemented advanced SEO strategies to ensure Paperbark Bush Camp's website ranks prominently in search engine results. This encompassed optimizing meta tags, headings, and content structure to target relevant keywords within the eco-tourism and wilderness retreat industry.

    2. Eco-Tourism Showcase: The heart of the website features a comprehensive display of Paperbark Bush Camp's accommodations, allowing visitors to immerse themselves in the natural beauty of their retreat. Stunning visuals and detailed descriptions provide a glimpse into the serene wilderness experience.

    3. Brand Redesign and Logo Creation: In collaboration with Bee Social, we transformed Paperbark Bush Camp's brand identity, crafting a captivating logo and visual elements that align seamlessly with their eco-friendly persona, creating a unified and memorable brand presence.

    4. User-Centric Design: Our user-centric approach ensured a seamless and intuitive browsing experience. Visitors can effortlessly access information about accommodations, activities, and the unique ecosystem surrounding Paperbark Bush Camp, fostering engagement and desire to visit.

    5. Mobile Responsiveness: Recognizing the importance of mobile accessibility, we ensured that the website functions flawlessly on all devices, delivering a consistent experience for users on smartphones, tablets, and desktops.

    6. Performance Optimization: Page load times were optimized for swift and efficient browsing, contributing to improved SEO rankings and user satisfaction.

    7. Clear Calls to Action: Strategically placed calls to action (CTAs) prompt visitors to take desired actions, such as booking their wilderness escape, exploring available activities, or connecting with the camp's team.

OUR PARTNER IN DESIGN & sOCIAL

Identity Design and Brand Collaterals

The results of our strategy session provided the jumping-off point to create a new brand identity with all the brand collaterals needed. Bee Social Marketing portfolio

Website Design

Mock up of home page

Paperbark Bush Camp

Our collaboration with Paperbark Bush Camp, in partnership with Bee Social, resulted in a visually captivating, SEO-friendly website that not only showcases their commitment to eco-tourism but also strengthens their online presence within the wilderness retreat industry.

Immerse yourself in the redesigned website to witness how our team at Contigo Startup Studio, in tandem with Bee Social, can elevate your online brand and drive tangible results in the world of eco-tourism and wilderness experiences.

View the project

Home Page
Amenities Page
Powered Sites page
Bush Camping page

Ready to enhance your online presence, connect with nature enthusiasts, and promote eco-tourism? Contact us today to discuss your next web design project.

Let Me Build your website

Explore the exceptional Squarespace website design services I offer at Contigo Studio

I'm dedicated to crafting visually stunning, responsive websites that captivate audiences and drive results. I ensure your online presence excels in search engine rankings through strategic SEO integration.

Join me on this transformative web design journey.

Portrait of Dennis looking up.
Photo of Daniel
Dennis is fantastic to work with, we are very happy with the final design of our new Squarespace website. He helped us through the entire process with ease from gathering and organzing our content, creating a content map to building a beautifully designed site that exceeded our expectations.

He is easy to talk to and seemed to understand our vision and needs quickly. Dennis went above and beyond the call of duty, was genuinely invested in the success of my website. He was diligent and met all deadlines on time within budget with a high attention to detail. Dennis was simply excellent, and I highly recommended him for any web design project. I will certainly be utilizing Dennis’s expertise again in the future and cannot imagine having gone through this process without him.
— Daniel G. | Owner | Director
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