NEW ZEALAND | SQUARESPACE | WEB DESIGN | CONTENT WRITING
Your Healthy Aging Coach
Bringing together expert coaching and personalized wellness strategies to help clients embrace healthy aging with confidence and balance.
The Project
Client: Your Healthy Aging Coach
Industry: Health & Wellness
Background
Sarah Pearce, a seasoned yoga teacher, sought to establish a website for her new coaching business, Your Healthy Aging Coach. With years of experience in wellness, this new venture focuses on guiding clients toward healthier aging. Sarah needed a site that reflected her expertise while inviting potential clients to connect with her services.
Challenge
Sarah required a website that felt soft, approachable, and aligned with her brand's gentle, nurturing nature. The design needed to convey trust and professionalism while offering clear information about her coaching services. Collaborating on content, we worked to present her coaching in a way that resonates with those seeking healthy aging guidance.
Solution
Using soft colors that matched Sarah’s branding, we created a warm and inviting design. The site’s gentle, user-friendly layout reflects her approach to coaching, emphasizing trust and support. The content was crafted to attract new clients, highlighting Sarah’s expertise and making it easy to understand her services. Significant custom coding was applied for unique styling and functionality, and Squarekicker, a no-code add-on, was used for further customization. We also optimized the site for on-page SEO to improve visibility.
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Soft & Inviting Design: Gentle color palette and layout designed to reflect Sarah’s calming, supportive approach.
Collaborative Content: Worked with Sarah to create clear and engaging content tailored to her target audience.
Custom Coding & Squarekicker: Significant custom coding for style and functions, along with Squarekicker for no-code modifications in Squarespace.
Client Focused: The site features easy navigation, making it simple for visitors to understand her services and book sessions.
On-Page SEO: Optimized for search engines to improve organic visibility.
Mobile Responsive: Fully optimized for both desktop and mobile use.
Website Design
Conclusion
The Your Healthy Aging Coach website strikes a balance between professional expertise and a welcoming atmosphere. By pairing soft, brand-aligned design elements with clear, client-focused content, and implementing custom coding for unique functionality, the site serves as an effective tool for Sarah to grow her new business and reach her ideal audience.
View the live website:
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Wow, what a fantastic job on our homepage! It's just what we needed and more. The content really hits the mark, capturing the essence of what we offer and speaking directly to our audience. The design is absolutely beautiful, too—so inviting and easy to navigate. I'm genuinely impressed by the care and creativity that went into every detail. Huge thanks for bringing our vision to life with such passion and professionalism. I'm so excited about this, and I can't recommend you highly enough!" .
Sarah Pearce
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